Sprite ZERO: No Sugar Yet Again
Posted on: Friday, July 24th, 2009 in: NewsI was walking down Pearl Drive, Ortigas near University of Asia & the Pacific today when I noticed a stand with a name that got me curious:
Sprite ZERO.
The stand offered free taste: a tried and tested PR mechanism that lets people become familiar with a product line - especially effective if it is new.
They even had [...]